Fractional CMO Services
Get senior marketing leadership without the cost of a full-time executive hire. LEXGRO provides strategy, vendor oversight, attribution, budget guidance, campaign optimization, reporting, and team support.
LEXGRO helps personal injury firms build scalable growth systems through senior marketing leadership, SEO, intake optimization, vendor oversight, and revenue-focused reporting. Designed for firms across the United States, our approach connects marketing activity to signed cases so partners can make clearer decisions, improve accountability, and invest in channels that support sustainable growth.
Integrated marketing leadership, analytics, SEO, implementation, and intake support for personal injury firms seeking scalable growth.
Get senior marketing leadership without the cost of a full-time executive hire. LEXGRO provides strategy, vendor oversight, attribution, budget guidance, campaign optimization, reporting, and team support.
Build search visibility with SEO strategies focused on signed cases, including Google Business Profile optimization, local citations, content, technical SEO, link building, reviews, and multi-location support.
LexxlyIQ connects marketing, intake, case, and revenue data into a unified view, helping firm leadership understand channel performance, cost per signed case, and where opportunities are being lost.
Identify where potential cases are lost through call grading, intake analysis, and coaching. LEXGRO helps teams improve response, qualification, follow-up, and conversion performance.
A trained marketing specialist works inside the firm to execute strategy under CMO guidance, connecting day-to-day marketing activity with leadership priorities and scalable growth plans.
Receive personalized marketing guidance, monthly strategy calls, campaign reviews, vendor support, performance deep-dives, and access to training resources without full campaign execution.
Personal injury marketing should reveal more than traffic, impressions, or lead volume. LEXGRO connects channel attribution, intake performance, vendor activity, and case data to help firms understand what produces signed cases. With senior guidance, structured reporting, and strategies built specifically for legal practices, your team can make better allocation decisions and build a more accountable growth engine.
LEXGRO combines legal marketing specialization with systems designed for measurable, scalable firm growth.
Dedicated legal marketing expertise built around the distinct needs of law firms and their growth decisions.
Founder Keith Dyer brings 25 years of legal marketing experience and partnerships with 100+ law firm partners.
Connect marketing activity to signed cases and revenue instead of relying only on surface-level visibility metrics.
Build repeatable growth systems informed by millions in managed marketing spend and nationwide legal experience.
Led by experienced legal marketing strategist Keith Dyer.
Founder
Keith Dyer is the founder of LEXGRO, bringing 25 years of career-long experience in legal marketing to law firms nationwide. As Founder, Keith leads the agency's strategic direction, applying deep industry expertise to build proven growth systems tailored specifically for law firms ready to scale. Throughout his career, he has partnered with over 100 law firm partners and managed millions of dollars in marketing spend, generating more than $75M in revenue for his clients. Keith is also the host of the The Circle of Trust Podcast and a frequent speaker at legal marketing conferences, establishing him as a trusted thought leader in the industry. He is committed to helping law firms across the United States achieve measurable, sustainable growth through systems-based marketing strategies grounded in decades of hands-on experience.
Law firm marketing helps attract prospective clients, communicate a firm’s strengths, generate inquiries, and support the path from lead to signed case. Effective marketing can include SEO, paid media, content, referrals, intake systems, reputation efforts, analytics, and vendor management. LEXGRO focuses on connecting these activities to intake performance and signed-case outcomes so firm leaders can evaluate investment more clearly.
Talk with LEXGRO about marketing leadership, intake, analytics, and scalable growth.
Share your firm’s goals and current marketing challenges to explore the right LEXGRO support.
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