Marketing Intelligence
LexxlyIQ connects marketing, intake, case, and revenue data into one view, helping law firm leadership identify which channels produce cases and where money may be lost.
LEXGRO helps law firms connect marketing activity to signed cases, revenue, and intake performance. With legal-specific analytics, channel attribution, reporting, and conversion insights, firms can see what is working and where opportunities are being lost. Built for legal practices across the United States, the approach turns disconnected marketing and intake data into clearer decisions and scalable growth.

Legal-specific analytics, attribution, intake insights, and strategic support help firms understand marketing performance and improve growth decisions.
LexxlyIQ connects marketing, intake, case, and revenue data into one view, helping law firm leadership identify which channels produce cases and where money may be lost.
Track leads from their first interaction through signed retainer, creating clearer cost-per-signed-case visibility across paid, organic, phone, social, traditional, and other marketing channels.
LEXGRO evaluates call handling, follow-up, qualification, scripts, and CRM workflows to show where potential cases are lost and coach teams toward stronger conversion performance.
Law firm marketing data often lives across ad platforms, CRM records, call tracking, intake systems, and revenue reports. LEXGRO brings those sources together through legal-specific analytics and strategic guidance, helping leadership evaluate cost per signed case, lead trends, intake conversion, and channel contribution. The result is a clearer foundation for budget allocation, vendor accountability, and scalable growth across United States legal markets.

LEXGRO combines legal marketing experience with systems-based analytics focused on signed cases and sustainable growth.
Founded by a career legal marketing executive with 25 years of industry-specific experience.
Unify marketing, intake, case, and revenue information for a clearer view of performance.
The founder has partnered with 100+ law firm partners and managed millions in marketing spend.
Use reporting and optimization insights grounded in more than $75M generated for clients.
Experienced legal marketing leadership for firms ready to scale.

Founder
Keith Dyer is the founder of LEXGRO, bringing 25 years of career-long experience in legal marketing to law firms nationwide. As Founder, Keith leads the agency's strategic direction, applying deep industry expertise to build proven growth systems tailored specifically for law firms ready to scale. Throughout his career, he has partnered with over 100 law firm partners and managed millions of dollars in marketing spend, generating more than $75M in revenue for his clients. Keith is also the host of the The Circle of Trust Podcast and a frequent speaker at legal marketing conferences, establishing him as a trusted thought leader in the industry. He is committed to helping law firms across the United States achieve measurable, sustainable growth through systems-based marketing strategies grounded in decades of hands-on experience.
Marketing analytics collect and interpret data from channels such as paid search, organic search, phone calls, social media, traditional marketing, CRM systems, and intake records. For law firms, the goal is to connect those activities to signed cases and revenue. This helps leadership evaluate channel performance, understand intake conversion, identify lost opportunities, and make more informed marketing and budget decisions.
Talk with LEXGRO about connecting your firm’s marketing and case data.
Share your firm’s goals and current marketing challenges so LEXGRO can discuss a focused analytics and growth approach.
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