Fractional CMO Services
Receive senior marketing leadership without the cost of a full-time CMO. LEXGRO provides strategy, vendor oversight, budget guidance, reporting, campaign optimization, and ongoing support.
LEXGRO provides strategic marketing leadership for law firms ready to scale. Led by a legal marketing executive with 25 years of experience, the firm helps improve visibility, align vendors, optimize intake, and connect marketing activity to signed cases. Strategies are built for legal practices across the United States and tailored to each firm’s growth goals, resources, and practice areas.

Strategic consulting, implementation, analytics, SEO, training, and leadership support designed specifically for law firm growth.
Receive senior marketing leadership without the cost of a full-time CMO. LEXGRO provides strategy, vendor oversight, budget guidance, reporting, campaign optimization, and ongoing support.
Get personalized strategic support through recurring strategy calls, campaign reviews, performance analysis, vendor guidance, and access to an extensive marketing training library.
Build a stronger search presence through local SEO, content strategy, technical optimization, keyword research, link building, Google Business Profile guidance, and multi-location planning.
LexxlyIQ connects marketing, intake, case, and revenue data to show which channels produce signed cases and where marketing investment may be lost.
Develop internal marketing capabilities with self-directed lessons, templates, scripts, standard operating procedures, budget planners, and tracking spreadsheets.
Add a trained marketing specialist to execute strategy under CMO guidance, coordinate day-to-day activities, and provide scalable support within the firm’s existing team.
LEXGRO helps law firms replace disconnected marketing activity with a coordinated growth system. Strategy can include channel-level attribution, budget reallocation, intake optimization, vendor accountability, SEO and content planning, and reporting focused on signed cases. With experience across legal marketing in the United States, LEXGRO aligns leadership, vendors, campaigns, and intake operations around clearer business goals.

Get specialized marketing guidance from a team focused exclusively on law firm growth.
Led by a career legal marketing executive with 25 years of industry-specific experience.
Marketing systems connect strategy and revenue goals rather than focusing only on surface-level metrics.
Keith Dyer has partnered with 100+ law firm partners and managed millions in marketing spend.
LEXGRO builds growth systems for law firms across the United States and multiple practice areas.
Experienced legal marketing leadership for firms ready to scale.

Founder
Keith Dyer is the founder of LEXGRO, bringing 25 years of career-long experience in legal marketing to law firms nationwide. As Founder, Keith leads the agency's strategic direction, applying deep industry expertise to build proven growth systems tailored specifically for law firms ready to scale. Throughout his career, he has partnered with over 100 law firm partners and managed millions of dollars in marketing spend, generating more than $75M in revenue for his clients. Keith is also the host of the The Circle of Trust Podcast and a frequent speaker at legal marketing conferences, establishing him as a trusted thought leader in the industry. He is committed to helping law firms across the United States achieve measurable, sustainable growth through systems-based marketing strategies grounded in decades of hands-on experience.
A marketing strategy consultant evaluates how a firm attracts, qualifies, and converts prospective clients, then creates a coordinated plan to improve performance. For law firms, that may include positioning, channel strategy, budget allocation, SEO, vendor oversight, intake workflows, reporting, and campaign priorities. LEXGRO focuses on connecting marketing activity to signed cases and broader growth objectives.
Talk with LEXGRO about your firm’s marketing goals and current challenges.
Share your goals and current marketing challenges to begin a focused conversation with LEXGRO.
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