Fractional CMO Services
Receive senior marketing leadership without hiring a full-time executive. LEXGRO provides audits, strategy, vendor oversight, reporting, campaign optimization, and ongoing growth guidance.
LEXGRO helps law firms build clearer marketing direction, improve intake performance, and create scalable growth systems. Led by a legal marketing executive with 25 years of experience, the advisory service connects strategy, vendors, channels, and signed-case performance. Firms across the United States receive focused guidance designed to turn marketing activity into more measurable, sustainable growth.

Strategic leadership, marketing intelligence, training, and implementation support built specifically for law firm growth.
Receive senior marketing leadership without hiring a full-time executive. LEXGRO provides audits, strategy, vendor oversight, reporting, campaign optimization, and ongoing growth guidance.
Build a search strategy focused on visibility, relevant legal audiences, local foundations, content planning, technical priorities, and performance connected to signed cases.
Identify where potential cases are lost through call tracking, intake review, response analysis, scripts, CRM workflows, and coaching designed to improve conversion performance.
Use LexxlyIQ to connect marketing, intake, case, and revenue data in one view, helping firm leadership understand channel performance and where spending may be wasted.
Develop internal marketing capability through self-directed lessons, templates, scripts, standard operating procedures, calculators, planners, and tracking spreadsheets.
Add a trained marketing specialist to execute strategy within your firm, jointly managed by the firm and LEXGRO’s CMO for scalable day-to-day support.
LEXGRO gives law firms a practical marketing leadership partner focused on the path from first click to signed retainer. Strategy can include channel attribution, budget recommendations, intake oversight, vendor accountability, SEO and content planning, reporting, and campaign optimization. With legal marketing experience developed across the United States, LEXGRO helps leadership make more informed decisions and build systems designed to scale.

Get legal marketing guidance grounded in specialized experience, measurable systems, and practical execution support.
LEXGRO specializes in legal marketing and law firm growth rather than serving a broad mix of unrelated industries.
Founder Keith Dyer brings 25 years of legal marketing experience and has worked with 100+ law firm partners.
Marketing analysis connects channel activity with intake and signed-case performance to support better decisions.
Build repeatable growth systems tailored to law firms across the United States and their operational needs.
Led by a seasoned legal marketing strategist focused on scalable law firm growth.

Founder
Keith Dyer is the founder of LEXGRO, bringing 25 years of career-long experience in legal marketing to law firms nationwide. As Founder, Keith leads the agency's strategic direction, applying deep industry expertise to build proven growth systems tailored specifically for law firms ready to scale. Throughout his career, he has partnered with over 100 law firm partners and managed millions of dollars in marketing spend, generating more than $75M in revenue for his clients. Keith is also the host of the The Circle of Trust Podcast and a frequent speaker at legal marketing conferences, establishing him as a trusted thought leader in the industry. He is committed to helping law firms across the United States achieve measurable, sustainable growth through systems-based marketing strategies grounded in decades of hands-on experience.
A marketing advisor helps a law firm make better decisions about strategy, channels, vendors, budgets, messaging, intake, and performance measurement. LEXGRO provides senior-level guidance tailored to legal marketing, helping leadership connect marketing activity with leads, intake outcomes, and signed cases. Depending on the engagement, support may also include vendor oversight, campaign reviews, reporting, training, and implementation guidance.
Talk with LEXGRO about your firm’s goals, challenges, and growth opportunities.
Founder Keith Dyer’s stated legal marketing experience.
Company milestone describing established law firm partnerships.
Share your marketing priorities and connect with LEXGRO about strategic advisory support.
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