Fractional CMO Services
Receive senior marketing leadership without hiring a full-time executive. Support can include strategy, attribution, budget guidance, vendor oversight, intake optimization, reporting, and campaign coordination.
Build a clearer path to sustainable law firm growth with coaching grounded in legal marketing experience. LEXGRO helps firms connect marketing activity to signed cases, improve intake performance, manage vendors, and create scalable systems. Whether you need strategic leadership, team training, or better marketing intelligence, your coaching program is tailored to the operational realities of growing a law firm.

Strategic coaching, marketing intelligence, training, implementation, and intake support designed for law firms pursuing measurable growth.
Receive senior marketing leadership without hiring a full-time executive. Support can include strategy, attribution, budget guidance, vendor oversight, intake optimization, reporting, and campaign coordination.
Build internal marketing capability through self-directed lessons, practical templates, scripts, standard operating procedures, ROI calculators, budget planners, and tracking spreadsheets.
Add a trained marketing specialist to execute strategy within your firm. The implementor works jointly with your team and LEXGRO’s CMO to connect planning with daily execution.
Use LexxlyIQ to connect marketing, intake, case, and revenue data, helping leadership understand which channels produce cases and where opportunities may be lost.
Combine marketing training with personalized guidance, recurring strategy calls, campaign reviews, vendor advice, performance deep-dives, and direct messaging support.
Review and grade intake calls, identify where potential cases are lost, and coach intake teams to improve follow-up, qualification, and conversion performance.
LEXGRO helps law firms replace disconnected marketing activity with a more accountable growth system. Coaching can connect channel performance to signed cases, guide budget decisions, improve intake workflows, align vendors, and establish reporting around meaningful business outcomes. Support is tailored to firms across the United States and can range from self-directed training to hands-on fractional marketing leadership.

Get specialized guidance built around the way law firms market, intake, and scale.
LEXGRO specializes in legal marketing and law firm growth rather than serving broad, unrelated industries.
Founder Keith Dyer brings 25 years of legal marketing experience and has partnered with 100+ law firm partners.
Marketing intelligence connects activity to signed cases, helping firms focus beyond visibility and lead volume.
Coaching develops structured strategies, workflows, reporting, and support designed for firms ready to scale.
Led by experienced legal marketing strategist Keith Dyer.

Founder
Keith Dyer is the founder of LEXGRO, bringing 25 years of career-long experience in legal marketing to law firms nationwide. As Founder, Keith leads the agency's strategic direction, applying deep industry expertise to build proven growth systems tailored specifically for law firms ready to scale. Throughout his career, he has partnered with over 100 law firm partners and managed millions of dollars in marketing spend, generating more than $75M in revenue for his clients. Keith is also the host of the The Circle of Trust Podcast and a frequent speaker at legal marketing conferences, establishing him as a trusted thought leader in the industry. He is committed to helping law firms across the United States achieve measurable, sustainable growth through systems-based marketing strategies grounded in decades of hands-on experience.
Law firm coaching for predictable revenue growth helps legal practices build more structured marketing, intake, reporting, and operational systems. LEXGRO’s support can include strategic planning, channel attribution, vendor oversight, intake optimization, marketing training, and revenue-focused reporting. The goal is to help firm leadership understand how marketing activity connects to signed cases and where improvements can support more scalable growth.
Talk with LEXGRO about your firm’s marketing, intake, and revenue goals.
Share your firm’s goals and current challenges so LEXGRO can help identify the right coaching and marketing support.
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